The rapid growth of digital platforms has transformed how audiences discover cultural content. In Québec, this evolution has raised important questions about the visibility and sustainability of French-language culture in an increasingly globalized digital environment.

In response, the Government of Québec adopted legislation aimed at improving the discoverability of original French-language cultural content online. Commonly known as Bill 109, this framework seeks to ensure that French cultural works — including audiovisual productions, music, and digital media — remain accessible and visible across streaming platforms and connected devices. The law reflects Québec’s broader objective of protecting cultural diversity and affirming the place of French language and creators within the digital ecosystem.

As the creator economy continues to evolve, these legislative developments have important implications for creators, platforms, brands, and audiences alike. This page provides an overview of the legislation, its objectives, and its potential impact on digital creators and the broader cultural industry in Québec.

Take part of the Consultation sur l’encadrement de la découvrabilité des contenus culturels francophones au Québec:

https://consultation.quebec.ca/processes/encadrement-decouvrabilite